Our Brands
Great Value Everyday
Recent research by him! showed that Retailers trust their Wholesaler for impartial advice. Most want to know what’s selling well and how to increase their sales, yet only 50% know what products are top sellers and 28% of Retailers said that they didn’t notice any P.O.S. in Depots.
To address these issues in Landmark Wholesale Depots, Business Development Director, Chris Doyle and his team have been working hard with Landmark Members to simplify the In-Depot shopping experience for Retailers. We are using Great Value Everyday P.O.S., together with a handy Shopping List to highlight every single one of our Core Range Own Brand products.
As a result of a Customer journey study, P.O.S. and promotional material is now concentrated in 3 key areas: reception; Depot entrance; and next to each Core Range Own Brand Product as you shop through the Depot. There is a consistent message, look and feel to all of our P.O.S., to help recognition throughout the Depot. Our Great Value Everyday Own Brand products are displayed prominently to maximise visibility and ensure that each Retailer has a good Own Brand offering. A key area for the convenience sector according to the him! research.
